Rachel Santorelli is an experienced public relations and marketing professional with a robust background in the performing arts sector. Currently serving as the PR & Guest Artist Relations Manager at the Austin Symphony Orchestra since August 2017, Rachel facilitates all PR efforts, manages social media content, and oversees guest artist coordination. Prior experience includes six years as the Director of Marketing & Communications at the Lansing Symphony Orchestra, where Rachel significantly increased audience engagement and developed strategic marketing initiatives. Rachel's earlier roles at the Wharton Center for Performing Arts involved overseeing marketing and PR for numerous performances, further enhancing expertise in communications and community outreach. Educational qualifications include a Master of Arts in Public Relations & Advertising from Michigan State University and a Bachelor of Arts in Music from Florida State University.
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