Andrée Bourgeois

Andrée Bourgeois has a diverse work experience with various roles in marketing and communications. Andrée started their career in 1998 as an Account Supervisor/Brand Consultant at J. Walter Thompson, where they managed client relationships, developed branding strategies, conducted market research, and led creative presentations. Andrée then worked at Resurrection Health Care and Vizient, Inc as a Marketing Director, overseeing marketing programs and initiatives. Following that, they served as the Director of Marketing & Public Relations at Baylor University Medical Center.

In 2005, Andrée joined Availity as a Product Marketing Manager and later became a Senior Product Marketing Manager. Andrée directed marketing strategies for a health information network and was responsible for new product launches, messaging, market intelligence, sales enablement, and promotional campaigns. Andrée also achieved annual revenue goals for a new advanced clearinghouse launch.

Andrée continued their career at Conifer Health Solutions as a Senior Director of Marketing, where they led the execution of strategic marketing programs for value-based care products and services. Their responsibilities included target segmentation, market intelligence, lead generation campaigns, event planning, thought leadership content creation, and managing relationships with internal resources and agency partners. Andrée spearheaded the launch of a successful lead generation campaign and planned client advisory events.

After their tenure at Conifer Health Solutions, Andrée worked as a Senior Marketing & Communications Consultant at Strategy Resource Group, LLC for a six-month contract position. Andrée then joined Authentix in 2018, initially as a Senior Marketing Manager and later as a Marketing Director. In their role, they led integrated marketing strategies for various business units, including strategic planning, positioning, content development, sales enablement, and digital and social media marketing.

Throughout their career, Andrée has demonstrated strong leadership, strategic thinking, and a track record of successful marketing campaigns and initiatives. Andrée holds a Pragmatic Marketing certification and has experience in various industries, including healthcare and technology.

Andrée Bourgeois holds a Bachelor of Arts degree in Communications from Nicholls State University. In addition, they obtained the PMC II certification in Pragmatic Marketing (Market, Launch, Pricing courses) in June 2013. Andrée also obtained a certification in Google Analytics in December 2017. The specific institutions where they obtained these certifications are not provided.