Elena Scherer is a highly experienced product design lead with a background in user experience design. Elena has worked with various companies such as Automattic, Amberscript, Each&Other, Superside, Peddler.com, Firmhouse, Tradefox, Booking.com, and Zywave. Elena's expertise includes leading remote design teams, conducting user research, designing information architecture, and implementing design systems. With a Bachelor of Arts degree in Graphic Design from Augustana College, Elena has a strong foundation in design principles and methodologies.
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