Lida Sun

Lida Sun is a skilled Business Intelligence Analyst at Avanquest, where mentorship of junior analysts and leadership of cross-functional teams led to significant improvements in campaign ROI and lead generation efficiency. Previous experience as a Marketing Data Analyst and Campaign Manager involved executing data-driven strategies that enhanced customer retention and streamlined reporting processes. Prior to Avanquest, Lida worked at MindGeek as a Data Analyst, delivering impactful analyses that improved operational efficiency and facilitated crucial business decisions. Lida's career began as a Marketing Analyst at Owl Start-Up, focusing on market research and reporting. Lida holds a Master's degree in Marketing Research from Concordia University.