Siobhan O'Mara

Siobhan O'Mara is a seasoned digital marketing professional with extensive experience in various organizations. Currently, Siobhan serves as the Digital Marketing Manager at Aware, having previously held the position of Digital Marketing Specialist at the Irish Cancer Society. Siobhan's expertise includes developing integrated digital marketing strategies, managing paid media campaigns, optimizing social media channels, and analyzing campaign performance using digital analytics tools. Prior roles include Communications Officer at Amnesty International, where Siobhan managed social media content and executed successful campaigns, and Social Media and Content Manager at YogaHub, contributing to significant growth in online engagement. Siobhan's educational background includes a Bachelor’s Degree from Dublin City University and certifications in yoga teacher training and TV, film production, and photography.