Chris Coit

Chris Coit has extensive experience in marketing analytics, currently serving as Director of Marketing Analytics at BacklotCars since June 2021, previously holding the position of Senior Data Scientist. Prior to this, Chris was Senior Manager of Marketing Analytics at C2FO from November 2019 to June 2021, specializing in web analytics implementation and data-driven insights, including A/B testing and pixel placement. Chris's career began at H & R Block, where professional roles included Program Manager for Web Analytics and Business Systems Analyst from September 2001 to November 2019.