Arijit Patra

Arijit Patra is an experienced professional in trade sales and marketing, currently serving as CP Manager Trade Sales at Bajaj Electricals Ltd since February 2019. Arijit's responsibilities include developing marketing plans, implementing business acquisition strategies, and enhancing market penetration through effective team supervision and training. Previous roles include Consumer Product-Sales Manager and Territory Head at Bajaj Electricals Ltd, as well as TSO at Asian Paints, where Arijit handled a significant territory in Madhya Pradesh. Educationally, Arijit holds an MBA in Marketing Finance from Jaipuria Institute of Management, completed in 2018. Arijit's earlier experiences span various internships and positions in sales and marketing, showcasing a strong foundation in team management, product positioning, and channel sales.