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Viraj Bogle

Channel Marketing Manager at Bajaj Electricals Ltd

Viraj Bogle is a seasoned marketing professional currently serving as Channel Marketing Manager at Bajaj Electricals Ltd since September 2023, overseeing marketing initiatives for the Mumbai & Thane Branch. Prior to this role, Viraj held various positions at Bajaj Electricals Ltd from April 2016 to July 2023, including Area Business Manager, where responsibilities included implementing the RREP project and executing Distribution Rollout Plans while ensuring the sustainability of new distribution initiatives. Additionally, trade marketing functions were managed, encompassing trade promotions, new product launches, and branding efforts. Viraj’s career began with a Management Trainee role at Bajaj Electricals Ltd in 2015, and earlier experience includes a summer internship at Ashok Leyland, a Graduate Engineering Trainee position at Mahindra Rise, and a Production Trainee role at Trinity Pvt Ltd. Viraj holds an MBA in Marketing/Marketing Management and a Bachelor's Degree in Electronics and Telecommunication Engineering from Savitribai Phule Pune University.

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