Vania Ferreira

Senior Whatsapp Product Manager at Banco Votorantim S.A.

Vania Ferreira is an experienced product and marketing professional with a strong background in enhancing digital experiences and customer engagement across various sectors. Currently serving as Group Product Manager for Digital Platforms at Banco BV, Vania is responsible for optimizing the customer digital journey. Previous roles include Senior Marketing Manager at Avon, where Vania focused on onboarding strategies for sales representatives, and Marketing Manager at Cartão Elo, overseeing digital platform management and customer experience innovation. Vania's extensive experience is complemented by a solid educational foundation, including an MBA from USP and specialized training in project management and strategic marketing from prestigious institutions.

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