Sergey Razinkin is a seasoned marketing professional with extensive experience in brand strategy and communications, currently serving as Chief Marketing Officer at Bank RBK since 2023. Prior to this role, Sergey held the position of Head of Brand Strategy and Marketing Communications at Gazprom Neft from 2019 to 2023, where responsibilities included strategic planning, digital channel management, and customer experience development. Key achievements during this tenure include the successful repositioning of the G-Energy and Gazpromneft brands, the implementation of integrated marketing campaigns, and substantial growth in digital sales channels. Earlier roles include brand management at YOTA and account management positions at GOOD Moscow, Leo Burnett, and WPP. Sergey holds multiple master's degrees in Economics and Internet Technologies from the Higher School of Economics, along with a certificate in Digital Communication from Hyper Island.
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