Tom Nichols

Tom Nichols is a Senior Manager at Baringa, specializing in Marketing & Growth within the Customer & Digital team since May 2018, with a focus on strategy, customer experience, and transformation for leading UK banks and retail chains. Prior to Baringa, Tom worked at Collinson from 2013 to 2018, progressing from Strategy Intern to Strategy Consultant in Loyalty & Customer Engagement, driving strategy development and proposition delivery across various sectors. Tom holds a BA (Hons) and MA from the University of Oxford, an MBA from the University of Chicago Booth School of Business, and a Diploma in Professional Marketing from CIM.