Svetlana Tokunova is a seasoned marketing professional with extensive experience in the agricultural and biotechnology sectors, currently serving as EMEA Marketing Manager for Biologics at Bayer Crop Science since November 2017. Tokunova has successfully developed brand communication strategies and marketing campaigns to enhance customer engagement and sales across the EMEA region, while also managing stakeholder relationships within a collaborative matrix environment. Previous roles at Bayer include Customer Marketing Manager for the BeNeLux, Nordics, DACH, and UK regions, where innovative marketing solutions and integrated customer strategies were formulated. Additional experience includes positions in sales and marketing across various organizations, complemented by an extensive educational background in economics and management from prestigious institutions such as the University of Amsterdam and Erasmus University.
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