Erica Allison has a diverse work experience in the fields of client success, account management, and marketing. Erica started their career in 1999 as a Media Strategist at DDB, where they managed online media efforts for various clients and presented educational seminars on online advertising. Erica then served as an Associate Media Director at DDB, leading a team in developing interactive media efforts for Universal Pictures, Universal Studios Home Video, and Universal Theme Parks. Erica later worked at Universal Pictures as a Senior Marketing Manager, where they managed online marketing campaigns for home video releases and developed relationships with online press outlets. Erica then joined Microsoft as an Account Executive, where they spearheaded sales efforts in the Texas region and achieved significant revenue growth. Erica also worked at Austin American-Statesman as a Strategic Account Manager and at Demand Media as an Account Director, managing accounts for major brands. Erica is currently a Client Success Director at Bazaarvoice, where they work with enterprise accounts. Overall, Erica has a strong background in account management, marketing, and sales.
Erica Allison attended Ithaca College and completed a Bachelor of Science degree in Communications, with a minor in Advertising/PR and French. The exact start and end years of their education are not provided.
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