Iris Pérez Romero is an experienced Paid Social Specialist with a strong background in digital marketing and social media management. Currently, Iris works at Dentsu and BE A LION, focusing on the creation and optimization of social media ad campaigns across platforms such as Facebook, Instagram, Twitter, Pinterest, and TikTok, alongside reporting and tracking activities. Previously, Iris held the same title at Adglow and served as a Paid Media Specialist at COMUNICARE - Marketing Online, where responsibilities included managing PPC campaigns. Iris also has experience as a Social Media Manager and Community Manager in earlier roles, along with writing and editing for various media outlets. Educational qualifications include a Master’s in Digital Marketing and Communication from Aula CM and a Bachelor's degree in Journalism from the Universidad Complutense de Madrid.
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