Aydan Lengerli

Senior Product Manager, E-commerce And Web Strategy at BEGiN

Aydan (Aida) Lengerli has experience working in various roles and companies. In 2011, they started as a Senior Associate at Turk Telekom, where they built financial models and forecasting tools for a $300M sales & marketing budget. Aydan (Aida) also coordinated cost-saving and investment optimization projects, resulting in a 14% decrease in subscriber acquisition cost. During their time at Turk Telekom, they graduated from the Leadership Development program for high potentials.

In 2014, Aydan joined Avon as a Product Manager. Aydan (Aida) played a crucial role in building and creating the product vision, strategy, and roadmap for a customized loyalty platform. Aydan (Aida) successfully implemented gamification features resulting in a 20% YoY increase in revenue and a 15% increase in customer retention. Aydan also collaborated with the Data Team to implement personalized product recommendations. Their tenure at Avon ended in 2017.

In 2018, Aydan joined the Rady Venture Capital Club as an MBA Associate. Aydan (Aida) held this position until April 2019.

Most recently, in 2022, Aydan joined BEGiN as a Senior Product Manager.

Aydan (Aida) Lengerli completed their Bachelor of Science (BS) degree in Industrial Engineering at Boğaziçi University. The specific start and end years for this degree are not provided. Afterward, they pursued a Master of Business Administration (MBA) at UC San Diego from 2017 to 2019. During their educational journey, Aydan obtained a Certificate in Venture Capital from the University of California, Berkeley in 2022. Additionally, they have achieved the Certified Scrum Product Owner® (CSPO®) certification from the Scrum Alliance in September 2021.

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