Anastasia Papanikolaou

Anastasia Papanikolaou is a seasoned digital marketing professional with extensive experience in the cannabis and marketing industries. Currently serving as Digital Brand Manager at BellRock Brands, Anastasia excels in enhancing sales through strategic digital marketing initiatives, utilizing analytics to drive campaign effectiveness, and improving customer engagement. Prior roles include Marketing & Partnerships Liaison at Cannabis Marketing Association, where Anastasia directed successful email marketing and LinkedIn campaigns, and Marketing Manager at Where's Weed, leading a team to elevate brand awareness significantly. Additionally, Anastasia has a strong foundation in content strategy, having held various roles that encompassed content creation, partnership development, and media planning. A graduate of the University of Missouri-Columbia with a Bachelor's degree in Journalism: Strategic Communication, Anastasia has demonstrated a commitment to leveraging innovative tactics for brand growth and customer retention throughout their career.