Veteran publicist and crisis communications expert Ron Berkowitz began his career in media as a radio personality before pursuing public relations. While at the University of Miami, Berkowitz handled play-by-play for WVUM Radio covering Hurricanes football, baseball, and basketball. He then worked as a reporter for WTOP radio in Washington covering the Baltimore Orioles where he met longtime MLB PR guru Rob Butcher (then with the Yankees, and now with the Cincinnati Reds). Butcher invited Berkowitz to interview with him for a role in the Yankees PR Department if he wanted to transition out of broadcasting, and he quickly took him up on the offer. Berkowitz went on to work for the Yankees and FOX Sports before launching Berk Communications in 1999. For the last 21 years, Berkowitz has grown the then-one-man-shop to what is now an award-winning PR firm representing some of the industry’s leading players across sports and entertainment, consumer lifestyle, food and beverage, travel and tourism. Berkowitz leads the firms reputation management practice that includes Alex Rodriguez, Meek Mill, and Michael Rubin. He has been featured across Inc, PRWeek, CBS Sports “Tiki & Tierney”, and more.
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