Linda Mullan Muir serves as the General Counsel and VP of Group Legal & Compliance at Better Collective since May 2016. Muir has contributed significantly to the company's legal framework, leading in-house legal due diligence for an IPO, overseeing legal support through over 30 acquisitions, and establishing a comprehensive legal and compliance function across six countries. Additional accomplishments include developing global compliance standards, leading GDPR readiness initiatives, and supporting the formation of the UK affiliate marketing industry trade body. Muir's prior experience encompasses roles in legal consultancy, education, and volunteer work, complemented by academic qualifications in law and international relations from prestigious institutions.
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