Elron Borchardt

Elron Borchardt serves as the Chief Product & Technology Officer at Betterguards Technology since August 2017, where responsibilities include formulating product strategy, managing project execution, and fostering new business development in innovative applications. Borchardt has established and led R&D and application engineering teams, developing collaborations with brand partners and universities while managing requirements and innovation processes. Previous positions held include Project Manager at LAGOTEC GmbH, Product Developer at Krebs & Aulich GmbH and Scott Sports SA, and an internship at Sport-Thieme. Elron Borchardt holds a degree in Sports Engineering, Integrated Design Engineering from Otto-von-Guericke University Magdeburg.