Alejandro Echevarria

Alejandro Echevarria is a seasoned marketing professional with extensive experience in digital marketing and business development. Currently serving as Marketing Manager at BH Fitness since November 2021, Alejandro has previously held roles such as Responsable de marketing digital y CRM at BMW/MINI/Motorrad Motor Gorbea and Consultor digital at Merkatu Smart Digital, where comprehensive digital strategies were executed across various sectors. Additional expertise includes influencer marketing at kasitoko and digital marketing at Rooster Sailing, focusing on content generation and e-commerce. Alejandro's educational background includes a Master in Digital Business from ICEMD and degrees in Marketing management from Université Claude Bernard Lyon 1 and Cámarabilbao University Business School.