Jeff Yeo has held a variety of positions in the past decade. In 2004, they began their career as a Recruitment Officer and Deputy Manager, Organisational Excellence for the Republic of Singapore Navy. In 2009, they joined MSIG Holdings (Asia) Pte Ltd as Manager, Business Excellence. From 2010 to 2011, they were an Account Manager for Hakuhodo and Publicis. In 2013, they joined Six Capital Financial Group as Assistant Vice President, Marketing (Asia) and Marketing Manager. In 2015, they became an Account Director for Tribal Worldwide. In 2016, they founded Serenity Services Asia and co-founded Big Tiny Pte Ltd.
Jeff Yeo has a long history of education and certifications. Jeff obtained their 'O' Levels from Anderson Secondary School between 1994 and 1997. Jeff then attended Anderson Junior College from 1998 to 1999, where they obtained their 'A' Levels. Jeff then attended the National University of Singapore from 2001 to 2004, where they obtained their BBA in Marketing. Jeff has also obtained three certifications: Digital Analytics for Marketing Professionals: Marketing Analytics in Theory from the University of Illinois at Urbana-Champaign in September 2016, Marketing in a Digital World from the University of Illinois Urbana-Champaign in April 2015, and Gamification from The Wharton School of University of Pennsylvania in March 2015.
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