Brendan Kaminsky

Brendan Kaminsky is the founder of bknown agency, a branding and social media agency specializing in sports and entertainment since February 2021. Prior to this, Brendan served as Senior Manager of Talent Social Strategy at ESPN from September 2014 to February 2021, where Brendan optimized the digital presence of internal influencers and led social strategy for ESPN's NBA social media platforms. Brendan held various roles at ESPN, including Segment Producer/Manager and Social Media Coordinator, enhancing fan engagement through effective social media strategies. Additional experience includes advisory roles at Harvard Business School's Business of Sports Club, principal at BK Consulting Group, and positions at Bloomberg LP, Jacks and Jokers, CBS College Sports Network, and EA SPORTS. Brendan earned a B.A. in Management and Society with a minor in Entrepreneurship from the University of North Carolina at Chapel Hill in 2012.