Angel Luis Fernández is a seasoned marketing professional with extensive experience in developing and executing global marketing strategies across various sectors, including cycling, eSports, and entertainment. Currently serving as the Global Director of Marketing at BKOOL since February 2021, Angel Fernández focuses on enhancing brand awareness and customer acquisition. Prior roles include serving as LATAM & Iberia Marketing Business Partner and Global Director of Brand & Product Marketing at Solera, Inc., where Angel Fernández collaborated with executive teams to shape brand positioning and go-to-market strategies. With a background that includes marketing management positions at Club Atlético de Madrid and Sony Interactive Entertainment Europe, Angel Fernández has demonstrated a strong capability in brand strategy, digital marketing, and cross-functional leadership. Educational qualifications include an Executive Master in Digital Business from Esade and a Bachelor's degree in Public Relations, Advertising, and Applied Communication from Universidad Complutense de Madrid.
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