Christian Baerend

Christian Baerend has extensive work experience in product design and user experience. Christian is currently working at Bloomreach as the VP / Head of Product Design & Research. Prior to that, they were the Director Of Product Design at Zalando. In 2018, they joined Salesforce as the Senior Director, UX & Product Design. In this role, they were responsible for all Commerce Cloud Product Design & UX, including B2B and B2B2C commerce. Before joining Salesforce, Christian was a Co-Founder and Principal Designer at Splitpeak, where they led product design and user experience for various clients in the US and Europe. Christian also has experience as a User Experience Lead at SAM Auction Software, where they led the design of a large-scale white label auction interface. Christian's early career included 12 years as a Disk Jockey and Beat Designer at various clubs in Berlin and across Germany and Switzerland. Overall, they have a diverse range of experience in product design, user experience, and DJing.

Christian Baerend has a diverse education history. From 2000 to 2004, they attended Michigan State University, where they obtained a Bachelor of Arts (B.A.) degree in Human Computer Interaction and Design. Following this, from 2003 to 2010, Baerend pursued their Master of Arts (MA) degree in Political Science and Government at the Free University of Berlin. Finally, from 2006 to 2008, they attended the SRH Berlin School of Popular Arts, where they completed a Diploma of Education in Beat & Sound Design.