Mike Hoffmann

Michael Hoffmann has a diverse work experience spanning multiple industries. Michael currently holds the position of Senior Director of Growth & Innovation at Blu Ivy Group since May 2023. Prior to this, they served as the Director of Growth and Innovation at the same company from December 2020 to May 2023.

Before joining Blu Ivy Group, Michael worked as a Senior Consultant at Blue-Mark Management Consultants from June 2020 to October 2020. Michael also gained valuable experience at Deloitte Canada, where they served as a Manager in the Future of Work and Transformational Change divisions from February 2019 to June 2020.

Earlier in their career, Michael worked as a Senior Associate at MacPhie from September 2017 to January 2019, where they led organizational development engagements in both the public and private sectors. Michael also operated as a Freelance Consultant under their own brand, Hoffmann, from June 2016 to September 2017.

Michael has prior experience in the marketing industry as well. Michael worked as a Jordan Brand Marketing Manager and Digital Manager at Nike from November 2015 to June 2016. Michael also served as an Account Director at Squareknot Agency (Air Miles) from July 2014 to May 2015, and at MHz Design Communications from December 2013 to July 2014.

Earlier in their career, Michael held positions at Anomaly as an Account Supervisor from October 2012 to December 2013, and at Ogilvy & Mather as a Management Supervisor and Account Supervisor from August 2010 to October 2012.

Throughout their career, Michael has demonstrated strong leadership and expertise in growth, innovation, organizational development, and marketing.

Michael Hoffmann attended Wilfrid Laurier University from 1999 to 2001, where they earned a BA in Economics & Finance. Before that, they attended St. Ignatius of Loyola from 1995 to 1999. Prior to high school, Michael attended Thornhill Secondary School from 1994 to 1995 and Baythorn/Rosedale from 1990 to 1994.