Jiayi

Jiayi Ma is an experienced content manager currently at BlueFocus Communication Group since October 2015, specializing in social media content direction, daily content creation, and social campaign implementation. Previously, Jiayi served as a copy freelancer at Razorfish, contributing to social campaigns and managing Weibo and WeChat operations. Early in the career, Jiayi held roles such as account executive and content donator at BlueFocus Communication Group and SocialBeta China, respectively, where valuable skills in topic identification, email composition, and content summarization were developed. Jiayi's educational background includes a Master's degree in International Strategic Marketing from the University of Glasgow and a Bachelor's degree in Advertising and Marketing Communications from the University of Bedfordshire.