Catalina D´Andrea

Brand & Content Manager at Blue Star Group (BSG)

Catalina D´Andrea is an experienced brand and content manager with a strong background in fashion and marketing. Currently serving as the Brand & Content Manager at Blue Star Group since May 2022, Catalina oversees the image department, focusing on the art direction and production of campaigns and social media content. As a co-founder and CCO at FILMPEDIA, Catalina leads communication and branding efforts for an innovative videolearning platform. Previous roles include Head of Packaging and Labeling at catalinadandrea.com, where significant cost savings were achieved, and Head of Image Department at PAEZ and KLING, ensuring brand consistency through strategic direction and team management. Catalina earned degrees in communication and advertising, editorial design, and digital marketing, complemented by specialized courses in graphic design from institutions such as Istituto Europeo di Design and The University of Texas at Austin.

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