Haylie Sim

Haylie Sim is an experienced marketing professional with a focus on the Korean market. Currently serving as a Marketing Associate at now.gg since June 2021, Haylie oversees Korean marketing initiatives for the company, a sister company of BlueStacks, where Haylie has been employed since January 2018. At BlueStacks, Haylie manages various aspects of Korean marketing including branding, social media, public relations, user acquisition, and viral campaigns. Prior experience includes a Marketing Associate role at game.tv from December 2019 to July 2022, and a PR & Platform Manager position at Marymond in 2016. Haylie's career began as a Marketing Communications Manager at spacosa, where employment lasted from September 2013 to December 2015. Educationally, Haylie holds a Bachelor's degree in Business Administration and Management from Hanyang University, completed between 2013 and 2015.