Jeff Sterns

VP, Sales & Business Development at BoatChat.com

Jeff joined the BoatChat team after 28 years in automotive retail, serving in every front-end sales and management position in dealerships including Director of Operations.

Jeff was born, raised, and educated in Detroit, Michigan. His school field trips took him to Ford’s River Rouge Plant each year. He worked in his Father’s dealership since age 8 and his Grandfather designed for Ford.

After completing his education, he began his career with a pre-owned auto dealer and learned all the nuances of the business. In 1986, Jeff joined a large Ford dealership as a salesperson and was later promoted to Business Manager.

He later accepted a sales position with America’s largest Lincoln Mercury dealership. After selling for three years, he spent six years as New Car Sales Manager and he broke sales records each year for Lincoln-Mercury.

In August 1997, Jeff joined Dimmitt Cadillac/Land Rover as General Sales Manager. Dimmitt subsequently became a dealership for Rolls-Royce, Bentley and Lotus and he was promoted again, this time to Director of Operations for Dimmitt Luxury Motorcars, now the fastest-growing high-line automobile dealer in America.

Jeff left Dimmitt to pursue his own ambitions, but not before leaving the dealership with some impressive sales accomplishments: the nation’s 4th largest in new Bentley and Lotus sales, the 2nd largest new Rolls-Royce dealer in the eastern United States, and the largest authorized retailer of pre-owned Roll-Royce and Bentley automobiles.

Prior to joining BoatChat as Vice President of Sales and Business Development, he was the Director of Sales for Ferman BMW.


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