Kim Chappell is an accomplished media and marketing professional with extensive experience in brand communication and journalism. Currently serving as Chief Brand Officer at Bobbie since February 2020, Kim plays a pivotal role in transforming the infant formula market in the US. Prior to that, Kim held various positions at Square, including product communications and brand & purpose communications, effectively intertwining design, data, and storytelling. Kim's robust background in journalism includes significant roles as evening anchor and investigative reporter at ABC 57 - WBND, as well as news reporting and anchoring at multiple top stations, earning prestigious awards including a National Edward R. Murrow Award and numerous Emmys. Educational credentials include a Bachelor of Arts in Journalism from The University of Georgia and advanced studies at The University of Edinburgh and Universität Innsbruck.
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