Rohit Taneja

Rohit Taneja is the Associate Director of Consumer Insights & Marketing at Bombay Shaving Company. Rohit has over 10 years of experience in marketing and brand management.

Rohit started their career as a Software Engineer at Infosys. Rohit then transitioned into marketing and brand management with DDB Mudra Group, where they led a Brand Perception study for a leading mobile handset provider. Rohit also worked as a Sales Manager for The Goodyear Tire & Rubber Company, where they were responsible for managing sales across Rajasthan, Madhya Pradesh, and Gujarat.

Most recently, Rohit has been with Bombay Shaving Company for the past 3 years and 3 months, where they have held various positions including Consumer Insights Manager and Associate Director of Consumer Insights & Marketing. In their current role, Rohit is responsible for understanding the 'Why' of Indian grooming and beauty, and mining consumer insights to make Indian men groom better and be more confident about themselves.

Rohit Taneja has a Post Graduate Diploma in Communications Management from MICA, which is a two year Full Time Post Graduate Diploma. Rohit was among the top 3 students in Account Planning specialization in 2008-2010 batch. Rohit also has a Bachelor of Technology (B.Tech.) in Electronics & Communication from Uttar Pradesh Technical University. Rohit was part of the Table Tennis team in Adarsh Public School.