Paulina Sawicki

Paulina Sawicki has a diverse work experience in various roles and companies.

From 2019 to the present, they have been working at BookBeat as the Commercial Development Director, leading and coordinating growth projects in multiple markets, including Sweden, Finland, DACH, and Poland. Paulina also serves as the Team Lead for Poland, responsible for building the market since its launch in May 2020.

In 2022, they took on the role of Country Manager for Denmark in addition to their responsibilities as Country Manager for Poland. This role involved overall growth and development for both markets, with tasks in marketing, content, growth strategy, and business development.

As the Country Manager for Poland since 2020, Paulina was responsible for growing the market and leading the local team. Paulina'stasks included strategic planning, managing the marketing plan and budget, negotiating distribution agreements with publishers, and serving as the main press contact.

Before their roles at BookBeat, Paulina worked as an Expansion Manager from 2019 to 2020, where they managed BookBeat's international expansion and led the launch of the service in Poland and Denmark. Paulina conducted market research and negotiated agreements with local publishers.

In 2017, Paulina worked as a Marketing Manager at Sustainalube AB, and in 2018, they had a Global Innovation and Business Development Internship at LTU Business AB, where they conducted market validation and developed commercialization strategies.

In 2019, Paulina also completed an award-winning Master Thesis on internationalization challenges for young firms. The thesis explored strategies for success in foreign markets.

Overall, Paulina Sawicki has a strong background in marketing, business development, and international expansion, with a focus on the publishing industry.

Paulina Sawicki completed their M.Sc. in Innovation & Strategic Business Development from Luleå University of Technology, specializing in Industrial Engineering & Management, from 2014 to 2019. In 2016, they briefly attended Regis University, where they studied Business, Management, Marketing, and Related Support Services. Additionally, in 2021 and 2022, they participated in the Novare Leadership Academy's Mentor program for the new generation leaders and professionals.