Craig Pickering has a diverse work experience in marketing roles, starting as a Marketing Business Development Officer at Leicestershire County Council in 2014. Craig later worked as a Freelancer aiding local businesses with online and offline marketing needs before taking on roles at Hopwells, Adtrak, and Workpays. Currently, they are the Digital Marketing Lead - ROI at Boots UK, focusing on PPC, SEO, Affiliate, and Supplier Funded campaigns.
Craig Pickering graduated from De Montfort University in 2011 with a degree in Journalism. In 2021, they obtained certifications in Advanced Google Analytics and Google Analytics for Beginners from Google.
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