Jairo Ernesto Soler

Jairo Ernesto Soler is an accomplished professional with extensive experience in sales, digital transformation, and technology implementation across various sectors. Currently serving as VP de Ventas LATAM at BotsLovers since June 2023, Jairo focuses on leveraging AI-powered bots to automate mundane tasks. As an Authorized Distributor in Colombia at BHybrid since August 2019, Jairo provides consulting and training for digital interaction transformations. Jairo's background includes roles such as CEO of Agente Digital, where innovations in digital marketing were integrated with AI, and General Manager at Roca Consulting SAS, delivering IoT solutions. Previous positions include COO at NettingSolutions and Sirius IT, demonstrating expertise in strategic software development and project management. Jairo holds a degree in Industrial Engineering from Universidad de Los Andes and a diploma in International Strategic Management.