Larry Weier

Founder and COO Larry Weier is a former vice-president of production at Universal Pictures, who supervised the permission, research, product placement and branding divisions of the company for more than 25 years. He has worked on major feature films including; E.T., Jurassic Park, How the Grinch Stole Christmas, Despicable Me, Bridesmaids, For the Love of the Game, Friday Night Lights and Meet the Fockers. He holds a PhD in anthropology from UCLA and a bachelor’s degree in Fine Art.