Guilherme Baeta

Guilherme Baeta serves as the Chief Digital Officer at Braskem, leading the company's digital transformation across North America, South America, and Europe since November 2011. Previously, Guilherme held roles including Director of Shared Services, overseeing various finance and administrative functions, and Corporate Controllership Leader, where responsibilities included presenting monthly performance reports to the CEO and managing fiscal metrics. As Financial Planning and Analysis Coordinator, Guilherme contributed to budgeting and performance reporting processes. Additionally, Guilherme served as the Vice President of Communication, Media, and Marketing at ABSC from February 2019 to November 2019, focusing on marketing and digital initiatives. Academically, Guilherme holds an MBA in Finance from Insper Instituto de Ensino e Pesquisa and a degree in Electrical and Electronic Engineering from Universidade Federal de Minas Gerais.