Jeroen Lust has a Bachelor's degree in Marketing from Simon Stevin Instituut Brugge and Katholieke Hogeschool Brugge-Oostende. With experience in companies like Bridgestone EMIA, Bombardier Transportation, Volvo Group, and Michelin, Jeroen has held various leadership roles such as Director of Retread Strategy EMIA, Sales Manager Services BeLux & North Africa, Fleet Manager, and Trade Marketing Manager Benelux. Jeroen is currently the Director - Head of B2B Solutions EMIA at Bridgestone EMIA.
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