Virginia Itzel Contreras

Predictive Analytics Manager at BAT

Virginia Itzel Contreras is an experienced analytics professional currently serving as Analytics Lead at HEINEKEN MÉXICO since May 2023. Previously, Virginia worked as a Data & Applied Scientist at Microsoft from September 2021 to June 2023, and as a Data Analyst at Accenture for a brief period in 2021. Virginia's academic background includes a Master's degree in Computer Science and a Bachelor's degree in Biomedical Engineering, both from Tecnológico de Monterrey. Additionally, Virginia has held roles as a Research Study Assistant at Tecnológico de Monterrey, Business Intelligence Quality Intern at Hospitaria, and completed a research internship at Bioana, demonstrating strong data analytical capabilities across various fields to enhance processes and decision-making.

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