Alejandra Alvarez

Senior Brand Manager Jack Daniel's Trademark at Brown-Forman

Alejandra Alvarez is an experienced marketing professional with a strong background in brand management and strategic marketing across various sectors. Currently serving as Senior Brand Manager for Jack Daniel's Trademark and Ready-to-Drink Partnerships at Brown-Forman since January 2021, Alejandra has previously held key positions such as Global Marketing Manager at The Absolut Company, where notable achievements included the successful Malibu lead market workshop in Spain. Additional roles include Marketing Manager at Pernod Ricard, Head of Brand at Hussle Official, Senior Brand Manager at Energizer, and Brand Manager at Pacific Brands, demonstrating a consistent track record of exceeding revenue targets and executing successful marketing campaigns. Educational qualifications include a Master's degree in International Business & Commerce from the University of Sydney and an Advanced Marketing Summer Course at Columbia University.

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