Jaqueline Mondragón Torres has a diverse work experience in various roles. Jaqueline worked at Broxel as the Head of Conversational Design and Chatbot Strategy, leading a multifunctional team for the development of a ChatBot strategy on platforms like WhatsApp and RCS. Prior to that, they worked as a Product Owner ChatBot, where they generated and implemented strategies for a ChatBot, overseeing specialists in UX, information architecture, development, and business analysis.
Jaqueline also worked at Imaginaria as the Associate Digital Director, creating and implementing digital strategies focused on enhancing user experience and engagement with the brand for corporate events. Furthermore, they worked at Citibanamex in several roles, including Product Design Lead, Banamex.com Manager, Content Management Manager, Portal Banamex Manager, Security Digital Banking, and Trainee Associate. In these roles, they led teams to create user-centered digital experiences, collaborated with marketing and channel teams, implemented content strategies, managed suppliers, and developed fraud prevention strategies.
Overall, Jaqueline Mondragón Torres possesses extensive experience in digital strategy, product management, user experience, and content management in the banking and corporate event industries.
Jaqueline Mondragón Torres obtained their Licenciatura degree in Administration and Management of Businesses from Universidad Iberoamericana in Ciudad de México, from 2001 to 2006. In 2016, they completed a Diploma in Interactive Marketing from Tecnológico de Monterrey. In 2017, they completed a Diploma in Internet Thinking: strategy and online business development from Centro. Lastly, in 2018, they completed two courses: "Métodos de testeo e investigación de usabilidad" and "Design Thinking: Innovación centrada en las personas" from Crehana.
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