Lance Normand

Vice President, Digital Marketing at Baylor Scott & White Health

Lance Normand has a diverse work experience in digital marketing, holding various leadership roles in prominent companies. Lance is currently serving as the Vice President of Digital Marketing at Baylor Scott & White Health since June 2022. Prior to this, they worked at Neiman Marcus as the Director of Digital Marketing & Advertising Strategy from February 2018 to June 2022. Before that, Lance was the Director of Digital Marketing at Pier 1 Imports from November 2016 to February 2018. Lance also worked at jcpenney as the Senior Manager of Digital Marketing from May 2013 to November 2016, where they received the Marketing Excellence Award. Lance started their career at iProspect as a Product Manager from September 2009 to May 2013, where they managed client campaigns, analyzed data, and delivered presentations to executive leadership.

Lance Normand holds a Bachelor of Business Administration (BBA) in Marketing from Baylor University - Hankamer School of Business.

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