Bhupinder Panesar

Head Of Digital Analytics (ee, Bt, Plusnet) at BT

Bhupinder Panesar possesses extensive experience in digital analytics and data optimization across various sectors. Currently serving as the Head of Digital Analytics at BT since October 2022, Bhupinder previously held multiple managerial roles at HSBC from October 2016 to October 2022, including Global Digital Analytics Manager and EMEA Lead for Global Channel Analytics. Prior experience includes positions as Senior Digital Data Optimisation Manager and Digital Analytics Manager at Tesco Bank from April 2010 to October 2016, and Campaign Manager at RSTO, handling innovative ecommerce solutions. Bhupinder started the professional journey at HBOS as Channel Analysis Team Manager, where the focus was on performance tracking and the development of analytical solutions within the General Insurance market.

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