Marieta Mihaylova

Marieta Mihaylova currently serves as a Senior Expert in Digital Marketing at Bulgarian Development Bank, a position held since April 2024. Previously, Marieta worked as a Marketing Consultant at StartSmart, where expertise focused on go-to-market strategies for a diverse clientele, and as Marketing & Projects Manager at Zeazoo.com, overseeing marketing activities in both Bulgarian and international markets. Marieta's experience includes roles in project management, marketing strategies, and brand development at IKEA, Telenor, and Cosmo Bulgaria Mobile, where responsibilities ranged from global campaign execution to budget management. Early career at Saatchi & Saatchi Bulgaria and Leo Burnett involved strategic planning and account management for major brands. Marieta holds a Diploma in Professional Marketing from the CIM and a Master's in Strategic Planning, illustrating a strong educational background complemented by extensive industry experience.