Joey Jeter

Group Creative Director at Buoy Studio

Joey Jeter has a diverse and extensive work experience in various creative roles. Joey has worked as a Global Creative Director at Buoy, where they developed innovative concepts and provided creative direction for AR/VR, web3, and NFT campaigns for major brands. Joey has also served as a Creative Director at Anomaly and Publicis Media, where they focused on creative direction and development for brands entering into web3 and the metaverse. Joey has worked with emerging technologies and collaborated with a small team to educate and prepare brands for utilizing new advertising channels. Additionally, Joey has held roles as a Creative & web3 Strategy Advisor and Creative Director at MINTNFT.com, where they provided strategic guidance and creative direction for web3 projects. Joey has also served as a Creative Director, specifically for NFT projects, at Curio Digital. Earlier in their career, Joey worked as a Senior Creative Producer at Mekanism, overseeing campaigns for brands like Peloton and Jose Cuervo. Joey has also worked as a Senior Integrated Producer at AKQA, producing content for the Oculus Quest H2 campaign. Prior to that, Joey worked as a Creative Producer at Uber and as a Global Brand Integrated Producer at PayPal. Joey has experience in writing, directing, and producing video, photo, and design content for major brands. Additionally, Joey has freelanced in marketing and creative services, gaining hands-on experience in production and various roles on motion and still sets.

Joey Jeter attended Academy of Art University from 2013 to 2015, where they obtained a Bachelor's degree in Commercial Photography. Prior to that, they attended Boise State University from 2007 to 2010, studying Business/Commerce.

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