Martin Bäck

Martin Bäck has a diverse and extensive work experience. Martin is currently serving as the Chief Revenue Officer at BusinessWith, a position they started in September 2022. Prior to this role, they were the Head of Business Development at the same company from May 2021 to September 2022.

From September 2019 to July 2021, Martin was the CEO and Co-founder of Scorey, a startup focused on digital platforms for racquet sports. During their tenure, Scorey was acquired by Matchi.

Before Scorey, Martin worked as the Founder and Management Consultant at Sweadvise Consulting from April 2019 to June 2021.

From September 2018 to June 2021, Martin was the Community Manager at PDL Group, the largest provider of Padel games in the Nordics. Martin was responsible for communication for over 300 teams.

Martin's professional journey also includes working as a Sales Consultant at Benify from August 2016 to October 2018, where they were recognized for their exceptional sales performance. Prior to that, they were the SME Business Manager at Isolda AB from February 2015 to August 2016, where they collaborated with C-level executives to formulate business strategies.

In 2014, Martin worked in sales at Sharper Group, where they exceeded their sales budget and consistently performed above set KPIs.

Martin's career began in 2012 when they co-founded Nova Enterprise, a group of companies in the digital signage, lead generation, and sales agency sectors. As the CEO, they successfully grew the company's revenue from 0 to over 12MSEK, hired and managed a team of 22 people, and completed an acquisition of a minor competitor.

Overall, Martin Bäck has a strong track record of leadership, sales success, and strategic management across various industries.

Martin Bäck obtained their Bachelor's degree in Economics - Management from the School of Business, Economics and Law at the University of Gothenburg. Martin completed this degree between 2018 and 2021.