Alain De Deken is a seasoned Key Account & Public Relations Manager at Buy Way, with a career that began in September 2007 and encompasses responsibilities in B2B2C marketing, corporate communication, social networks, and event organization. In addition to managing the Buy Way Partner Day and various publications, Alain is also dedicated to pro bono work as a board member and co-founder of 2go VZW, which supports young people's professional and societal opportunities. As a published author and copywriter, Alain's literary contributions include novels and poetry since 2011. Previous professional experience includes roles in sales and marketing at Buy Way Personal Finance, promotion and sponsoring management at Mediafin, and account executive positions at Ogilvy & Mather. Alain holds education from Hogeschool Antwerpen and Onze-Lieve-Vrouwe College Antwerpen, along with training in creative writing.
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