Betsy Zanjani

Betsy Zanjani is an experienced professional in the fashion industry, currently serving as a Contributing Writer for California Apparel News since July 2021. As Global Chief Merchant at Famma Group Inc. USA since October 2018, Zanjani oversees all aspects of merchandising, design, buying, and product development, achieving significant success by launching a Private Label in the US market. Zanjani also holds the position of Executive International Fashion Merchant for GLOBAL FASHION CONSULTANT, collaborating with various fashion retailers and brands. Previous roles include Chief Merchandising Officer at Moonbasa China, Executive Vice President of Merchandising/Chief Creative Officer at Jerry Leigh of California, and Senior Vice President of Design & Merchandise at Forever21. Zanjani's extensive background covers leadership in product development, marketing, and trend direction, beginning with a degree in Applied Arts, Fashion Merchandising from Fullerton College.