Melanie Liu

Melanie Liu is an accomplished marketing executive with extensive experience in leading marketing strategies across the Asia-Pacific region, particularly in China. Currently serving as Vice President of Marketing for Canada Goose, Melanie Liu has held various key positions at the company since August 2018. Prior to this, Melanie Liu led the media and digital marketing team for DOLCE&GABBANA S.r.l in APAC and played a pivotal role in establishing Burberry's branding strategy in China during tenure from November 2010 to December 2015. Earlier roles include significant positions at Zed Digital China and Digitas Greater China, where outstanding achievements included unprecedented sales growth for luxury brands in the e-commerce space. Melanie Liu began a professional journey in marketing at L'Oréal after graduating with a Bachelor’s degree in Law from National Taiwan University.