Leona Mickelson

Leona is an experienced leader in the delivery of strategic high-impact global marketing and communications with extensive global results in both B2B and consumer marketing in the private sector. With over two decades of experience building world-class brands across a wide range of industries and organizational contexts -- including technology, financial services, telecom, manufacturing, retail and consumer packaged goods, she has ensured that marketing objectives drive business results. She has led and played a pivotal role in large-scale transformation projects and strategic marketing campaigns based on consumer insights and data, with a focus on digital, social media, traditional marketing, and analytics, to drive rapid sales growth.

A strategic thinker, Leona is a strong advocate of building capabilities through people development, trust and collaboration with team members, senior leadership, and agencies, building bridges and navigating across stakeholders of all levels and functions to achieve a common vision of excellence. Leona is passionate about fostering a highly collaborative and diverse culture to achieve challenging, large-scale, and organizational-wide goals.

Leona is responsible for overall brand stewardship, marketing and communications, and fundraising.