Roberto Martinez

Sales Manager/finance Director at Cardinale Automotive Group

Roberto Martinez is a seasoned automotive finance professional with extensive experience in leadership roles across multiple companies. Currently serving as Finance Director at Putnam Toyota & KIA since January 2023, Roberto oversees the finance department and is recognized as the highest grossing F&I on staff with excellent funding time. Prior to this role, Roberto was General Sales Manager at Mercedes-Benz of Marin, where responsibilities included managing vehicle sales, coordinating sales quotas with the General Manager, and ensuring customer satisfaction. As General Sales Manager at Hanlees Auto Group, Roberto successfully transformed underperforming dealerships, implementing new sales processes and staff training that significantly increased profitability. Earlier experience includes serving as Finance Director at DGDG, where Roberto ensured compliance with financial transactions and maintained high customer satisfaction scores.

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